Verdi Hotels
HOSPITALITY
We revamped Verdi Hotels' brand identity, propelling their expansion from Malta into Europe. Our strategic approach ensures a compelling and cohesive brand presence, optimizing visibility and resonance across diverse European markets. This project was developed by our creative director during his tenure at FINE Design in Portland.
The logo uniquely features cursive vowels, reminiscent of musical notes, paying homage to the Italian composer Giuseppe Verdi.
We crafted a color palette drawing inspiration from the Mediterranean's blue-green hues, mirroring the serene sea.
We guided the visual narrative by creating brand guidelines that encompass the foundational elements, tone of voice, logo usage, and identity systems. This ensures brand consistency across all platforms.
